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Top writer in Leadership, Entrepreneurship, Startup. Founder of https://medium.com/leading-remote

“If you’re trying to create a company, it’s like baking a cake”

Elon Musk is an inspiration for many entrepreneurs because of what he has achieved so far. He even became the world’s richest person for a few days in 2021. That happened because of Tesla’s surging share price.

He is also known for his intense routine. Elon Musk leads different companies and projects such as SpaceX, Tesla, The Boring Company, Neuralink, and OpenAI.

He was born in South Africa and moved to Canada at age 17. A few years later, he moved to the US, where he started his first company with his brother Kimbal.

Understanding his story had a significant…


Why you must have clear how your company works

You’re fired!

That’s what I said to my employee that couldn’t improve his performance working from home.

Well, I didn’t say those exact words. I never use them when I fire someone. I digress.

I founded a gaming company in 2012. In 2014, I decided to get rid of the office. Understanding how to get the most of my employees’ time helped me build a profitable six-figure business.

Working from home isn’t for everyone.

I had to organize different processes to allow remote work for my company and me. …


Which one is better?

It depends!

It looks like the working relationship in a remote company is different. As you don’t have people coming to an office, it looks like it would be better to hire freelancers. You tell them what to do, and that’s it. However, that’s not always the best option.

What kind of company do you want to build?

What are the demands of your remote business?

You need help. You’re trying to figure out whether it can be on a contract basis or whether you need to payroll someone. This question comes up a lot. …


Making hard decisions is part of being an entrepreneur

Firing people is never easy, especially when you have to do that because of a mistake you made as a CEO.

I founded Cupcake Entertainment in 2012, a gaming company to help people exercise their brains while having fun. We did that by developing free-to-play games for mobile devices and Facebook.

We made money with in-app purchases. People could pay to keep playing if they were close to beat a level and didn’t have any more moves.

We became a profitable company in 2015, and we have been growing our revenue since there. In 2017 we raised US$1 million, which…


I failed with remote work

I quit.

It was December 2011. My last month as an employee. I decided that I would become an entrepreneur.

For the past couple of months, I’ve been talking to three colleagues about starting a gaming company together. However, we were all scared to quit our jobs.

I was finishing college at that time. I majored in Digital Games. It’s like Computer Science but focused on making games.

After I presented my final project, I decided that I would be the first of my three colleagues to quit. They were surprised when they knew about what I’ve done. …


One of the biggest fears of remote leaders

You can’t see people coming to the office when they’re working from their homes. You can’t see people leaving the office either.

It’s hard to know when your team started their work and when they finished it. It’s even hard to know if they’re really working all the time they’re supposed to be working.

I founded a gaming company in 2012. In 2014, I decided to get rid of the office. Understanding how to get the most of my employees’ time helped me build a profitable six-figure business.

My new hires asked me how I would like them to track…


Loneliness is the top struggle for remote workers

Research from Buffer showed the top challenges for remote workers and remote organizations: communication, collaboration, and loneliness.

As you don’t have a physical office to go to, those things become more challenging.

Remote work has significant benefits. Not having to commute is considered the top one. You also can have a flexible schedule and spend more time with your family.

I founded a gaming company in 2012. In 2014, I decided to get rid of the office. Understanding how to face the biggest struggles helped me build a profitable six-figure business.

Remote work is a fantastic way of life for…


Great people build great businesses

How do you get your people to work together when you can’t even get them in the same city?

How do you get past home challenges to have a productive conversation?

How can you help your staff trust teammates they’ve never laid eyes on?

I founded a gaming company in 2012. In 2014, I decided to get rid of the office. At that time, I had two employees working with me. I had no idea how to get the most out of them as a remote company.

Understanding how to do that helped me build a profitable six-figure business. I…


What you can do to improve the quality of your work from home

I founded a gaming company in 2012. I was the founder and CEO of Cupcake Entertainment. In 2014, I decided to get rid of the office. At that time, I had two employees working with me.

Remote work is the “new normal.” It’s likely here to stay not only for small businesses but also for many large businesses.

Understanding how to be productive at home helped me build a profitable six-figure business. I grew to a fantastic team of 13 people. Two of them lived in Germany, and the rest lived throughout Brazil (that’s where I am from).

Remote work…

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